Branding for the Let's Play Chalet

Full Project at http://hhogan.com/brand-logo-for-lets-play-chalet/ The logo colors are reflected throughout the house and stem from visions of Swiss mountaineering (imagine a gray wool blanket with the red cross), and the teal of a nearby lake, gray rain clouds of spring, and smoke from the wood fire. The French Alps were also a strong influence. The icon is an alsace heart and the flower and leaves reflect the nature surrounding the chalet: spring flowers, shrubs, and bushes. The main font Courgette feels French and the secondary font is a classic Swiss variation similar to Helvetica. The hexagon modernizes the logo and speaks to the highly connected tech within the house, wifi, roku, and flat screen TVs.